A company’s relationship with its customers is significant to monitor to ensure repeat customers. CRM plays a vital role in ensuring this. CRM software connects your sales, marketing, technical support, customer support, and with your customer information and interactions. It helps in not only keeping records but in formulating marketing strategies as well.
The Webdriver software syncs up the chatbots with not only your CRM but with your marketing software, email service provider, and so on. It helps you sync all your information in one place and reduces a lot of time and manual labour.
A good CRM software is known to increase Customer Engagement multiple times and reduce churn rate significantly. CRM is an indispensable part of your organization’s growth. It is much easier to retain old customers than to acquire new ones.